Mariah Carey is defrosting, so you know that means one thing: spooky season is here. This year, Halloween conveniently falls on a Friday, giving Halloweenists a whole weekend to indulge. But this also means you may need multiple costumes to keep up with all the festivities. So, we’ve done the dirty work and put together a guide of costume contenders to consider. From pop culture moments to viral stars, here’s our roundup of 2025 Halloween costume ideas.
Cowboy Carter
Beyhive, this one’s for you. This summer, Beyoncé kicked off her 32-stop Cowboy Carter tour, impressing with not only her vocals but her style, too. From cowboy hats and thigh-high boots to Americana sequins and shiny patent leather, her stage looks went viral every show. While the queen may hopefully be entering her ACT III era soon, there’s still time to celebrate. So, if you were lucky enough to catch her on the Cowboy Carter and the Rodeo Chitlin’ Circuit, dust off those cowboy hats and boots one more time.
The SmokeStack Twins from Sinners
Convince your homie to grab the suit from the back of his closet for this duo costume idea. Ryan Coogler’s Sinners was arguably one of the best movies of the year, breaking records and becoming the talk of social media for weeks. The SmokeStack twins, both played by Michael B. Jordan, had a sleek 1930s style, featuring well-tailored suits and a signature fedora and newsboy flap cap to match. Bonus points if you are actually real twins!
Cardi B’s Am I the Drama? Album Cover Look
After seven years, Bardigang finally got what they’ve been waiting for. Cardi B released her highly anticipated album, Am I the Drama? this September, and as expected, she had everyone talking. Known just as much for her viral moments and fashion as her music, Cardi had social media on 10 when she dropped her album cover on the timeline back in June. The half-asymmetrical bang, bloody red bodysuit, and platform pumps will have you turning heads at any Halloween function. Don’t forget the crow!
Onijah “Queen of Pakistan” Robinson
The “queen of Pakistan,” Onijah Robinson, took the internet by storm late last year when she traveled from New York to Pakistan, to allegedly meet and marry a 19-year-old man she connected with online. During her time in the country, she managed to capture the attention of Pakistani media, turning her into a global TikTok star. But it wasn’t just Robinson’s cash and citizenship demands that went viral; it was her signature fashion that instantly made her one of the internet’s most beloved. Respect to da law!
Blue Origin NS-31 All-Female Space Crew
If you and your girls are searching for a group costume idea, look no further than the NS-31 Space Crew. Earlier this year, Jeff Bezos’ Blue Origin completed its 11th human spaceflight with an all-female crew that included Aisha Bowe, Amanda Nguyễn, Gayle King, Katy Perry, Kerianne Flynn, and Lauren Sánchez. So, ladies, throw on those astronaut suits for this supernova-girl Halloween look.
Super Bowl Kendrick
Kendrick Lamar’s 2025 Super Bowl performance was a cultural moment, yielding several viral clips. Amid the 13-minute epic performance, it was also his outfit that made a statement. The Celine bootcut jeans alone were Super Bowl MVP. He styled them with a custom leather varsity jacket, black tee, diamond chains, gloves, and a fitted cap. Fellas, some of these items you may already have in your closet, making this the perfect fly DIY Halloween costume.
Pop the Balloon show cast
For a group costume idea, you can win Halloween with a hilarious take on the Pop the Balloon show. The viral YouTube dating series introduces viewers to a single man or woman looking for love, paired with multiple contestants. It’s great, since it’s budget-friendly. Just pull together outfits from your closet and grab a pack of balloons. Easy, hilarious, and guaranteed to get people talking at the function.
Labubu Doll
Labubu dolls seemingly appeared out of nowhere this year. The gremlin-looking plush collectibles sparked such a frenzy that people lined up around the block just to get one for themselves. This summer, a doll even fetched six figures in an online auction. Nonetheless, dressing up as this viral creature for Halloween will be a guaranteed conversation starter.